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About Us

Your Environment Matters

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I am Elizabeth Gradwell, founder and creative director of Gradwell Design. I started this commercial interior design business out of love – out of my love for design and my love of helping people to succeed.

My love affair with interior design started at the tender age of eleven. As a child, I would rearrange my grandparents’ lounge room each week. There is something magical about how drastically the feel of a room changes by simply moving around some furniture. Even at eleven years old this feeling captured my imagination, and it continues to do so to this day.

Design philosophy

The design of an interior space is not just about using a bit of paint and colourful sofa pillows to make a place look nice. Interior design is about conveying the feeling that you want people to experience as they walk through the door. Interior design is about creating an environment that people enjoy spending time in.

It was not enough for me to rearrange the inside of my grandparents’ house. I saw the potential of using interior design to help people succeed in their businesses. Every business starts with a workspace. The success of a business is significantly impacted by how employees and customers feel while they are in that workspace. I realised that I can use my passion for interior design in the commercial sector to come alongside people to help them create an environment that sets their business up for success.

Our mission

It is this combination of design and helping people to succeed that makes this more than a job to me – it makes it my mission. It is what still fills me with passion even after working in the interior design industry for 18 years across several commercial sectors.

When I look back at the strong relationships I have built with previous clients I feel privileged and humbled by the small part that I could play in the success of their endeavours. And as I look forward, I am energised by the thought of creating even more unique interior spaces from where clients’ dreams can be launched.

Qualifications

  • Advanced Diploma of Commercial Arts (Interior Design) – CATC Design School, Sydney
  • The Square Peg Award 2012 /2013
  • Ray and Charles Eames Award 2013
  • GOTYA Finalist of the DIA NSW/ACT Graduate of the Year Award
  • National Diploma in Interior Design, Tshwane University of Technology, South Africa

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Client Testimonials

“Gradwell Design has done extensive work for Hatfield Christian Church over a period of five years. During this period they have shown excellent skills, along with a good work ethic.

Some of the work they have done for us includes the layout of our Management Boardroom, Training Centre, Counselling Centre, Accountant Offices, Reception Area with Offices and Toddlers Ministry. I would rate their performance with us highly and the final product has served us well. Gradwell Design is trustworthy, friendly and very creative. They do a thorough research of the company’s needs and works well with the client and has always completed their projects on time. They has a unique ability to match their creative input with our needs without us feeling being dictated to.

I would highly recommend Gradwell Design to any client where their expertise and experience is relevant.”
Laurie van der Merwe
General Manager / Hatfield Christian Church
“Gradwell Design assisted me with the design of my first hairdressing salon. They both drew the plans for the shop fit to the finest detail and helped project manage the tradesmen. Gradwell Design was always there when I needed them and never let me loose focus on what my dream of the perfect salon was.

The result is a salon that both my clients love coming to and my staff are happy and comfortable to work in. The salon was a finalist in the AFHA new salon design for 2011, which was in my opinion a direct result of Gradwell Design’s dedication to the project.

I cannot recommend them highly enough.”
Caroline Jarman
Owner / Cure Hairdressing
“Gradwell Design provided a magnificent result, building from scratch the décor and furnishings of South Africa’s Largest Private Medical Oncology Centre in the Capital Pretoria. Their professionalism and attention to detail from the early stages of meticulous space planning, drawings and modelling, were equalled by their vision and insight into the bigger picture. They completed a splendid time-efficient contract on budget, to present a functional stylish calm environment. This, complete with garden sanctuary for treated patients, a medical reception, clinic, research unit, pharmacy, administrative unit, nursing bays and treatment area where patients are treated after consultation in private surroundings, calm environment and providing for calm and safe supervision by nursing staff. Their after care was meticulous, and extension projects to the unit some years later, rapidly embraced and completed timeously by them. They contracted handpicked teams of tradesmen and the quality of materials superb, lasting now for more than 14 years.

I recommend Gradwell Design for any interior project.”
Dr. Richard Eek
Medical Oncologist / Mary Potter Oncology Centre
“ It has been a pleasure collaborating with Gradwell Design on various projects over the past few years.

Their God given ability to think outside the square makes for innovative concepts and designs which are exciting to be involved in, and their attention to the minutest detail assures a quality outcome for contractors and client alike. Their transparency gives contractors and clients the confidence that there are no hidden agendas which often cloud ongoing projects. Their excellent forward planning and strict adherence to timelines always ensures projects are completed on time and problem free.

Needless to say they are always high on our list of top recommended designers whenever new projects come up for discussion.

Looking forward to working with Gradwell Design on future projects. ”
Henry Song
Owner / Connexions (NSW) Pty Ltd
" We have just completed a fit out of our new office at Kellyville Ridge.

We started with an empty concrete shell. I knew that I would not have the time to attend to the ongoing project myself and went on a search to find help. To start with we needed someone to do a floor plan design, and then to prepare plans to submit to Council.

I interviewed and met with about 3 Project Managers including Elizabeth Gradwell of Gradwell Design. Elizabeth had been referred to us.

I immediately liked Elizabeth’s ideas and asked her to proceed with the design and plans and submission to Council. Elizabeth knew what to do and was easy to communicate with, and before long plans were in Council. After working with Elizabeth to this point, I was so impressed with her efficiency, I asked her to continue to oversee the whole project.

Over the next 7 months, an amazing transformation took place. Our new office came to life under the guidance of Elizabeth. Elizabeth’s knowledge, great organisation skills, patience and eye for detail brought it all together. But most of all it was her passion for the job. She made the project her own and become emotionally involved and loved seeing it come together as much as I did. Sure, I had a lot of decisions to make along the way, but with Elizabeth’s advice and expertise it was easy for me. She guided me right down to the last smallest detail.

Every build has its issues along the way, but there was not many. That I heard of anyway. I am sure there were some, but Elizabeth obviously just dealt with the problems and the couple I did know about were rectified quickly and without any hassle from me.

Elizabeth was always contactable and approachable. Her easy going, joyful personality made every day a pleasure. The tradespeople she managed described her as a perfectionist, and I totally agree.

I would have no hesitation in using Elizabeth again, and I would highly recommend her. "
Janine Brodie
Director / Australian Real Estate

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